Hello, we're Positive.

Guiding you through the
online jungle since 1998

We’re Europe’s leading Linux platform architects.

Our customers include household names who rely on our team and world-class infrastructure for their complete Internet presence.

Contact us

we're good

We’ve been doing this as long as anybody.

Established in London in 1998, we’ve a rich pedigree when it comes to designing platforms based on Linux which offer fast, secure, scalable hosting and Internet services.

One of our founders published the very first book introducing the UK public to the Internet back in 1993. So you won’t find another hosting company with deeper roots than ours!

Positive has two decades’ experience hosting FTSE 100 companies, the world’s biggest broadcaster, and Europe’s largest insurers.

In our time, we’ve helped Ricky Gervais into the record books, made sure London mayoral elections ran without a hitch, provided interactive services for Sky, pioneered HSBC’s Internet presence, and worked closely with Stephen Fry in his successful online adventures.


High availability private cloud


24/7/365 Follow the Sun Support


Managed Linux platforms




Green data centres


Secure PCI-compliant platforms

our friends

Since 1998, Positive has partnered creative agencies and the world’s biggest corporations alike to get the best out of innovative open technology. We’ve helped our clients into the Guinness Book of World Records, to the top of iTunes, and into new and exciting global markets.

Delighted as we are with these headline-grabbing feats, our proudest achievement is that our very first customer remains with us today.


true freedom

When we started out, many wrote off Linux and associated Free and Open Source software as geek toys. We, on the other hand, took this liberating and pioneering platform seriously. 

Since day one, we’ve devoted ourselves exclusively to honing our expertise with free and open technology. More than 20 years on, we have deep knowledge of building highly-secure private clouds, optimising WordPress, deploying Magento, and all aspects of the LAMP stack, including extensive experience with complex MySQL/MariaDB systems.

Our commitment to free and open technologies means we have assembled a team deeply embedded in the very communities that produce the software our customers use every day.

Our expertise goes beyond mere “certification” and tick boxes: whichever of the many free and open software applications you choose to use, there’s a good chance one of our team is involved in its actual development. There is nobody in the UK with our depth and breadth of knowledge when it comes to the agile technologies powering the Internet’s most popular and important sites.


positive park


We own and operate our highly-secure ISO 27001/PCI-DSS compliant flagship data centre in Cambridgeshire. Staffed by our experts 24/7, we offer services nobody else can thanks to the industry-leading Green Web Foundation-certified Positive Park.

Positive Park’s location in the fibreoptic-rich Silicon Fen has given us the opportunity to build a network that surpasses even our earlier Guinness World Record-winning efforts. We have had the luxury of designing a network from scratch for today’s multimedia Internet. Positive Park’s Silicon Fen location guarantees access to the best connections to cloud and Internet infrastructure throughout the UK and beyond.


Positive Park uses only green electricity sourced from 100% renewable sources. The main data floor runs using adiabatic “free” cooling systems which are low-energy and make use of evaporative cooling.  

The Fens around Cambridge are known to be windy. The wind turbines across the region are a significant replacement for fossil-fuel power and underpin our commitment for Positive Park to be not only carbon neutral but carbon negative. One of the major reasons for moving out of the Docklands, where much ageing UK Internet infrastructure continues to reside, is that we take seriously the realistic warnings from climatologists of that area’s likely fate.

humane support

Simply put, with Positive there are no call queues and no low-level call centres. Our team is hand-picked not only for their technical brilliance but their flexible understanding of your needs.

When you want help, you’ll speak directly to the engineers who can give it there and then. You won’t be burdened by long-winded, alienating escalation procedures or officious “we don’t support that version” jobsworthiness. We revel in our dialogue with you and we measure our success by how our customers thrive.

be social

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Gerald & @posipeople had a fun time at Cloud Expo Europe London @excellondon Always great to meet new and interesting people in the industry and even better to bump into a few familiar faces. Lots of inspiring conversations of where Technology and the Cloud will take us this year! #CEE23 #TSL23 #techshowlondon #datacentreworld #cloudexpoeurope #cloud 🦒☁️🌿 ...

If only ‘Best Host’ were an awards category, we’re pretty sure we know who’d win 😉
Give us a call on UK 020 7183 2080 or US (212) 380-8757 to find out more about our industry-leading managed hosting, because bad server management can feel like a real slap in the face 👀

#positive #oscars #awards #willsmith #cloud #host

Happy International Women's Day!

We'd like to take this opportunity to celebrate the computer science pioneer - Dr Adele Goldberg 🎉, whose work was instrumental in the development of the Graphical User Interface (GUI).

The GUI is everything we see on the smartphone in your hand or any screen for that matter - the familiar icons and buttons. Imagine using a phone without icons! 📲

Whilst Goldberg was at Xerox, she was in the team which developed the Smalltalk system, which Steve Jobs took inspirations from for the Macintosh user interface - the first commercially successful GUI.

Goldberg is just one of the many women who have made long-lasting contributions to the world of technology.

#IWD #positiveinternet #GUI #internationalwomansday

Happy Pancake Day🥞🥞@posipeople hope you have a flippin’ great day cooking up some tasty treats!

#Pancake #pancakeday #shrovetuesday #giraffes #homecooking

Happy Valentines, with love from @posipeople 💚🦒

#valentines #giraffe #webhosting #greentech #fyp #linux #technology

lean and green?
If not, look no further! Here at Positive we:

Run our servers on 100% green, sustainable energy ✅

UK based with our wholly-owned Data Centre, Positive Park (over 200,000 sq feet!) ✅

Use Energy-efficient servers & eco-cooling systems ✅

Provide a fully managed and tailored service for all your needs ✅

Use cutting edge technology to cut our power usage by 20%! ✅

Need we say more? 👀

#green #sustainability #tech #linux #internethosting #greentech #greentechnology #climatechange #carnabystreet

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say hello

sales & general enquiries


(UK only) 0800 316 1006


+44 (0)20 7183 2080







The Positive Internet Company Ltd
24 Ganton Street, London, W1F 7QY



For issues relating to potential network abuse, please email: abuse@positive-internet.com

For complaints regarding domains, please email:

Our policy is to respond within three working hours. All complaints are flagged for management attention when identified by support staff. Closed tickets can be also flagged as a complaint by customers.

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